Archive for February, 2007

Google Analytics without javascript!

Wednesday, February 28th, 2007

Yes, it is possible to send data to Google Analytics without executing javascript! In this tutorial I will try to explain how this can be done and I will give some good examples. Server side analytics enables you to measure data like rss, image or pdf visits.

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Filters in Google Analytics

Wednesday, February 21st, 2007

Google Analytics is a fairly complete webanalytics program, but it has some flaws. As I showed in my article on Google Analytics tweaks, you can overcome many of these flaws with the use of tweaks. In this article I will show what you can do with custom filters and extra profiles on the same website.

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Google shows backlinks!

Monday, February 5th, 2007

Yeah! At last Google shows most or all backlinks to sites I control. Webmaster central (a.k.a. Google Sitemaps) gives a relatively good impression of the links to your website. This is what most SEO’s should have been waiting for.
Read Matt Cutts his blog:
http://www.mattcutts.com/blog/google-provides-backlink-tool-for-site-owners/

Quickly add all your (legal) sites that you want to be associated to you and to each other:
https://www.google.com/webmasters/tools/

update:
Yesterday Google accidentally made it possible to check backlinks to pages outside the verified domain, just by entering the url in the address bar. After this beginner mistake Google took down the backlinks checker and fixed it. I just got time to check about twenty websites and download the CSV, but the data was definitely better than that of the Yahoo! backlink checker. Thanks Google!

Long Tail misconceived

Sunday, February 4th, 2007

Finding the right search terms to target with your website isn’t just about finding the most popular queries. “The Long Tail” in search is all about finding large amounts of search terms with little or no competition. The importance of the long tail is known to many search engine marketeers, but what do they really know? In this article I will unvail some misconceptions that exist on the long tail.

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