Cloaking is showing search engines other content then human visitors. To use cloaking effectively you need to detect whether your visitor is a searchbot.

In this post I will try to explain…
the process of implementing a cloaking script.

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There are many good and bad ways to use cloaking. Google says there are ways where they approve on its use and they even say a good way to identify the Googlebot is by doing an IP lookup and checking if it is in the googlebot.com domain.

When should you cloak?

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