Domains for linklove (taking over the domain)
In this how-to series of posts I will try to explain the best way to obtaining a bunch of linklove by buying an existing domain name. You need to be aware of all the things search engines are able to detect, but the only hard part is getting a good domain at a reasonable price.
What is the optimum way to use your newly acquired domain?
The “Domains for linklove” trilogy:
- SEO and domains
- Buying domains
- Using the new domain (this one)
Once you have an agreement with the current owner to take over his domain you can’t just change owner and content all of a sudden. Search engines like Google know about “buying domains for linklove” and want to demotivate people from using this trick.
Google is a certified .com and .net registrar, so they can do unlimited whois lookups. This way they track all changes in the whois records and see owner and dns server changes. If Google tracks changes in other TLD’s (top level domains like .info) is unknown to me, but wherever they can, they probably will.
Before the domain is totally yours you have to change a couple of things. To make sure Google doesn’t raise red flags, don’t do them all at once. Keep some time between them and if possible change the owner after everything is done.
4 steps to take
- Change the content of the website
- Change the server location (IP) of the domain
- Change the name servers
- Change the owner information
Once the domain is yours and the linklove is still there you can do many things with it. Here are some examples:
- 301-redirect the domain to your other website and have double the love.
- Put up a new site with your own products or affilliate links
- Sell the 301 linklove to the highest bidder or use it for your SEO customers. Keep the ownership of the domain so you can retract the love once they stop paying.
As you see there is alot that can be achieved by buying existing domains. The only hard part is negotiating the right price.