Now you start a viral, just for the sake of links. A viral is a message worth spreading (for more information see my post on viral marketing). Nofollow links ARE a good starting point to get normal links, so all links are valuable.

For the widget site we make up (or find real proof for) a story that follows the rules for a successfull viral. “Ajax slider widget makes it easy to hack a site!” (with fake or real proof), or “Research shows Ajax slider widgets aren’t user friendly” (with some plausible explanation why). If you place a link to this article within a few slider widget blogs they’re bound to pick it up and start discussing about it.

Because you’ve used linkbuilding tools, you know how much valuable links a certain viral can get you. So you can devide your effort accordingly. Virals always get you more links and exposure then just the links you target, so most of the time they’re more efficient then just asking for links.

Per blog topic create a separate viral message. It doesn’t need to be great, as long as it is extremely targeted to that group of bloggers. Mail or blog comment some of them to plant your seed. The comment is worthless in linkvalue, but they will probably make a post on it.
My tip: Use an in between website and diss the bloggers.

Maybe I just need to get some sugar in my system, but I’m not getting that 100%. Could you give an example of how this works?